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Build Your Store Session // at ACTE Amsterdam Global Summit
October 24 @ 3:00 pm - 4:30 pm UTC+0
Build Your Store – Power up your Program Experience with Merchandising and Traveler Engagement
Thursday, Oct. 24, 3 p.m.
Shelley Fletcher-Bryant, Managing Consultant, Advito, explores how merchandising can drive program adoption and influence how travelers buy. He helps travel managers to understand how to build a store that will be their first choice for travel. Participants will gain a deeper understanding of the data and insights that power a merchandising strategy and see first-hand how these strategies drive hotel and air program success.