Committed to elevating corporate travel programs
We work with the world’s largest companies to transform their travel programs – optimizing spend and creating engaging traveler experiences.
We arm travel managers, procurement leaders, and other key stakeholders with the tools to create safe, sustainable, and future-fit travel programs.
We strive to:
- Simplify complexities
- Reduce travel’s environmental footprint
- Drive return on investment
- Increase traveler satisfaction

OUR HISTORY
Advito was founded in 2006 as the consulting arm of the global travel management company, BCD Travel. We were born out of a desire from clients for valuable, independent advice to help their organizations streamline and optimize the increasingly complex sphere of corporate travel.
Since then, we have continuously delivered objective consulting services and a highly customized approach. As the innovators of cutting-edge offerings like Dynamic Performance ManagementTM and Traveler EngagementTM, we are committed to helping clients prove the value of travel and elevate their business travel programs.
For more than 15 years, Advito has served the world’s leading companies across a diverse range of industries including technology, life sciences, finance, business consulting, manufacturing, apparel, aerospace, FMCG, and more.
- 300+ annual client engagements
- 97% client retention rate
- 10x return on investment (avg)
- $4B in annual managed air spend
- $3B in annual managed hotel spend
- 78 consultants and analysts from around the world

April Bridgeman
Managing Director, Advito and Senior Vice President, BCD Travel
April Bridgeman, a longtime road warrior with unmatched passion for the business traveler experience, serves as Senior Vice President of Hotel Solutions at BCD Travel.
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She leads the team behind Stay by BCD Travel™, rethinking traditional, resource-heavy sourcing with innovative, behavior-based strategies that drive spend management and program adoption. As Managing Director of Advito, BCD Travel’s global consultancy, April is known for turning concepts into reality. Under her guidance, Advito develops new practice areas and deep analytics that vastly increase travel program value.

Olivier Benoit
Senior Vice President, Global
As Senior Vice President for Advito, Olivier Benoit leads the global team of business travel, business intelligence and sustainability experts.
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He focuses on the strategy development and implementation of Advito’s dynamic performance management framework for a diverse range of clients to deliver savings, increase traveler satisfaction and reduce the environmental impact of travel. Olivier’s previous roles include global sales director and regional commercial director positions at Air France KLM in France, Singapore, Poland and Sweden. He is currently based in Montpellier, France. He focuses on the strategy development and implementation of Advito’s dynamic performance management framework for a diverse range of clients to deliver savings, increase traveler satisfaction and reduce the environmental impact of travel.

Karen Lewis
Vice President, Revenue and Resource
Optimization
As Vice President, Revenue & Resource Optimization, Karen oversees Advito’s client assignments and resourcing strategy, understanding and aligning each engagement with the right consulting team.
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Karen also leads the sales operations team of experts who develop highly customized client proposals, pricing, and RFP responses which offer a targeted approach to meeting our clients’ diverse and evolving needs.

Julien Etchanchu
Senior Director, Sustainability
Consulting
Julien Etchanchu is Senior Director of Advito’s Sustainability Consulting practice, guiding global clients in setting strategy, targets, and pathways to reduce carbon emissions across all travel categories.
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His background includes eight years at Air France-KLM in revenue, management, pricing, and e-commerce, followed by leading a revenue management team at Radisson hotels in Frankfurt. Julien joined Advito in 2015 as a Managing Consultant for Air and Hotel and has a diverse profile of consulting projects. He is also currently teaching tourism sustainability at a French Business School.

Ambra Christie
Vice President, Hotel Spend Management
and Customer Success
Ambra Christie is Vice President, Customer Success which includes hotel spend management services. She leads a global team of customer success managers and consultants in the delivery of successful data-driven outcomes that add value to client hotel programs.
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Ambra, and the teams under her leadership, deliver innovative solutions that leverage technology, data analytics and behavioral economics to modernize and enhance client hotel programs. With over 25 years of corporate travel experience with BCD Travel and Advito, she has spent the majority of her career in program management, managing client relationships and delivering strategic support to key customers.

Matthew Patterson
Senior Director, Client Relationship Management
Matthew Patterson is the Senior Director of Client Relationship Management for Advito. Matthew oversees engagements with both clients and prospects to ensure the delivery of solutions that generate significant ROI and foster long-term relationships.
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Matthew has 35 years of travel industry experience, including 25 years in consulting. Before joining Advito, Matthew held client leadership and consulting positions at Accenture, American Express, and Carlson Wagonlit Travel. Matthew earned his undergraduate degree from Bethel University and his MBA from the Carlson School of Management at the University of Minnesota. He’s based in Castle Rock, Colorado.

Shelley Fletcher-Bryant
Vice President, Sales & Relationship Management
As Vice President of Sales & Relationship Management for Advito, Shelley manages the Sales & Client Management team and oversees engagements with clients and prospects.
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As well as fostering long term relationships, Shelley develops new business opportunities globally. Shelley has direct client management experience, having worked as a Managing Consultant in Advito’s successful Traveler Engagement practice before moving to her current role, which she has held since 2020. Prior to joining Advito, Shelley spent almost 20 years working in destination, leisure, and retail marketing and sales roles. As a result, she brings a unique perspective of consumer and retail thinking to the world of corporate travel. She studied Business and Social Sciences with the Open University and Marketing with the Chartered Institute of Marketing.

Kelly Ellis
Senior Director, Engage Global Practice Lead
Leading a specialized team of marketing consultants, Kelly collaborates with corporate teams around the globe to identify goals and develop marketing plans aimed at engaging travelers and employees throughout their journey.
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She’s passionate about how digital marketing and targeted messaging can create business-changing content leading to improved cost savings, compliance, and satisfaction. Kelly inspires and empowers her team to create in-brand marketing strategies tailored to each project’s diverse objectives and ignite real results for her clients. She joined Advito in 2015, and while her past job titles and industries have varied (marketing manager, product R&D, graphic design, event planning, and retail) her strong customer service background has allowed her to reinforce the standards and commitment to providing excellent service and quality products in her role today.

John Trigg
Vice President, Global Technology I&A
As the Global Practice Leader for Intelligence & Analytics, John orchestrates the development of our internal and customer-facing applications.
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John oversees a team of developers, optimizing our AWS technology stack, and involving customers in our product development roadmaps. John focuses on the consolidation of multiple data sources and utilizes enterprise-caliber business intelligence tools to highlight opportunities for Advito’s customers. Prior to joining Advito, John held product leadership roles within multiple companies where he focused on Agile development methodologies and speed to market. He received a Bachelor of Science degree in Finance from Florida State University and now lives in New Orleans, LA.

Sofia Gongadze
Senior Director,
Sales Operations
As Senior Director of Sales Operation for Advito, Sofia leads the development of tailored client proposals, strategic pricing, and RFP responses to meet our clients’ diverse and evolving needs.
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Overseeing a team of sales operations specialists, Sofia ensures seamless collaboration with all the teams involved in selling our services to deliver innovative solutions that meet client needs and to define and execute strategic sales plans. With expertise in pipeline management, product launches, bid management, and CRM optimization, Sofia plays a key role in streamlining operations and enhancing efficiency.

Erin Singleton
Senior Director,
Marketing, Advito & Hotel Solutions
Erin Singleton is the Senior Director of Marketing for Advito and the BCD Travel Hotel Solutions Team. She is responsible for designing and executing a wide variety of strategic marketing initiatives.
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These strategic initiatives include lead generation, demand generation, branding, sales enablement, content marketing, thought leadership, public relations, digital marketing, and internal communications. Erin has over 14 years of experience with proven success building and nurturing B2B sales and marketing funnels across several industries. In her current role, she works with a diverse group of stakeholders across BCD to drive short- to medium-term sales and revenue growth, and long-term business transformation.

Jennifer Nicholas
Senior Director,
Hotel Practice Lead
Jennifer is the Senior Director and Hotel Spend Management Practice Lead at Advito, where she oversees a global team of experienced consultants in driving strategy across client hotel programs.
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With deep expertise in hotel sourcing and dynamic performance management, Jennifer ensures that every engagement is aligned for success—from strategic, bespoke planning to seamless execution. She plays a key role in advancing internal product innovation and process improvement, while also collaborating closely with sales, operations, and implementation teams to support scalable, data-driven solutions for clients around the world.

Juliette Thorpe
Senior Director,
Sales, Channel Partner & Relationship Management
Juliette serves as the Senior Director of Sales, Channel Partner and Relationship Management at Advito. Alongside driving sales and managing a portfolio of European based accounts, Juliette also oversees Advito’s global partner portfolio, enhancing collaboration and maximizing value through channel relationships.
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A native French speaker, Juliette is a seasoned corporate travel expert with more than 25 years of experience in commercial and strategic roles. For the past 18 years, she has focused on B2B travel technology. More recently, she has specialized in the rail and hotel sectors. Juliette holds a Master’s degree from NEOMA Business School (France) and an MBA in International Management from Canterbury Business School (UK). She is currently based in Surrey, United Kingdom.
Speak with an Expert
Whether your goal is to understand your air travel footprint, build the optimal ground supplier portfolio, discover your hotel negotiation leverage, develop a communications plan, or to decrease carbon emissions – Advito is here to help you succeed.

